Instruction in retail floristry is offered in cooperation with the American Institute of Floral Designers, San Francisco Bay Area Retail Florists Association and California State Florists Association.

The Associate in Science in Floristry, a two-year program, is designed to give students thorough and well-balanced training in buying flowers, the art of arranging and selling them to the public, and operating a retail flower shop. Students who complete the curriculum satisfactorily are qualified for employment as designers and salespersons in the retail floral industry.

The course of study includes instruction in the following: beginning, intermediate and advanced floral design, flower shop procedures, “hands-on” floral work experience, flower shop management, merchandising, marketing, basic business arithmetic, and record keeping.

Learning Outcomes

Upon completion of this program, students will be able to:

🗸 Arrange floral project proficiently and artistically.
🗸 Identify, select, and purchase plants and flowers appropriate for floral design products and retail business
🗸 Apply management practices necessary to operate a floral business.