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Associate in Arts Degree in Advertising/Public Relations

Consumnes River College

Sacramento, CA

This CRC program is part of CRC's offerings in Radio, Television and Film Production and is designed for students interested in careers in public relations and advertising. This program trains students in public relations and advertising theory and exposes them to production techniques for the Internet, radio, television and print media.


Highlights include:

🗸 Instruction and practice in desktop publishing and graphics applications in the department's Apple digital media laboratory or PC computer lab

🗸 Opportunities for practical experience selling and designing ads for campus publications

🗸 Introductory production experience in radio and television advertising, writing and production

🗸 Internship opportunities working in local media including Advertising Agencies, Public Relations firms, TV and Radio stations, post-production houses, corporate and government employers.


Note to Transfer Students:

If you are interested in transferring to a four-year college or university to pursue a bachelor’s degree in this major, it is critical that you meet with a CRC counselor to select and plan the courses for your major. Schools vary widely in terms of the required preparation. The courses that CRC requires for an Associate’s degree in this major may be different from the requirements needed for the Bachelor’s degree.


Student Learning Outcomes

Upon completion of this program, the student will be able to:

🗸 write in clear, concise English. (SLO-1)
🗸 research critically, filter the results and present them in a cogent manner. (SLO-2)
🗸 analyze, interpret, and exercise critical judgment in the evaluation of media productions. (SLO-3)
🗸 demonstrate through projects that with the power of a communicator, comes moral and ethical responsibility. (SLO-4)
🗸 produce creative, persuasive messages for a specific target audience. (SLO-5)
🗸 define the role of advertising and marketing communications in achieving organizational objectives, including traditional business practices. (SLO-6)
🗸 plan a complete marketing communication program including situation analysis, research, objective-setting, target audience 🗸 definition, creative development, media planning, budgeting, and program outcome evaluation. (SLO-7)
describe and discuss both traditional and non-traditional media and their uses. (SLO-8)
🗸 employ production skills in those areas important to functioning successfully as an entry-level professional. (SLO-9)

 

Career Information

Public Information Officer; Community Relations Specialist; Media Consultant; Public Relations Firm Representative, Media Sales, Copy Writer Some career options may require more than two years of college study.

Details

Associate in Arts Degree in Accounting

Consumnes River College

Sacramento, CA

This program provides training for entry-level employment in private industry, government accounting, or for self-employment as a provider of computer-based bookkeeping and/or tax services. In addition, those individuals already employed in accounting can work toward career advancement by taking additional courses. Generally, employment in this specialization also requires proficiency in computer applications and good communication skills.


Highlights include:

🗸 A traditional course of study in Accounting Fundamentals, Financial Reporting, Managerial Analytical Techniques, State and Federal Income Taxation, Cost Accounting, and Auditing

🗸 State-of-the-art software and equipment to provide computerized accounting training

🗸 Internships, work experience with local employers for college units, job shadowing, guest speakers from the accounting industry, field trips to accounting offices

🗸 A lab with tutorial assistance


Note to Transfer Students:

If you are interested in transferring to a four-year college or university to pursue a bachelor’s degree in this major, it is critical that you meet with a CRC counselor to select and plan the courses for your major. Schools vary widely in terms of the required preparation. The courses that CRC requires for an Associate’s degree in this major may be different from the requirements needed for the Bachelor’s degree.


Student Learning Outcomes

Upon completion of this program, the student will be able to:

🗸 SYNTHESIZE GENERAL ACCOUNTING THEORY AND PRACTICE INTO FINANCIAL RECORDS This includes the ability to: A. Demonstrate a firm understanding and working knowledge of basic accounting terminology and the process by which transactions are analyzed and transformed into financial statements. B. Compute, classify, record, and verify numerical date, both manually and with computing equipment, in order to develop and maintain financial records.

🗸 ANALYZE BUSINESS INFORMATION AND INFER THE RESOLUTION OF KEY ISSUES (ANALYTICAL SKILLS) This includes the ability to: A. Demonstrate intelligent interpretation and use of financial statements in managing and analyzing business operations. B. Demonstrate the ability to identify key issues, research relevant data, and think critically, and analytically about the possible solutions for the financial problem encountered.

🗸 COMPOSE EFFECTIVE ACCOUNTING INFORMATION DOCUMENTS AND COMMUNICATE THEM TO APPROPRIATE USERS (COMMUNICATION SKILLS) This includes the ability to: A. Create accurate, professional, and appropriate accounting documents and reports for the business entity served. B. Receive and process written and oral financial information and prepare the appropriate response for management, investor, clients, or other fellow professionals. C. Work effectively, individually and as a member of a group.

🗸 INTEGRATE TECHNOLOGY INTO THE DEVELOPMENT OF ACCOUNTING INFORMATION (TECHNOLOGY SKILLS) This includes the ability to: A. Demonstrate effective use of all technology applicable to the accounting field. B. Demonstrate proficiency in the use of accounting software, spreadsheets, and databases applicable to accounting practice and procedures.

🗸 ANALYZE, SUMMARIZE AND INTERPRET FINANCIAL INFORMATION (CRITICAL THINKING SKILLS) This includes the ability to: A. Record, summarize, analyze, and interpret financial activities to permit individuals and organizations to make informed judgments and sensible business decisions. B. Comprehend an unrelated set of financial facts; identify and anticipate problems and find acceptable solutions for the business entity served.

🗸 EVALUATE ACTIONS FOR INTEGRITY AND HONESTY (ETHICS) This includes the ability to: A. Practice high ethical standards in all contacts with employers, clients, co workers, and general public. B. Demonstrate the ability to act with integrity and honesty and choose an ethical course of action.

🗸 SUPPORT ACTIONS THAT IMPROVE THE ABILITY TO INTERACT EFFECTIVELY IN DIVERSE ENVIRONMENTS AND WITH DIVERSE PERSONS. (DIVERSITY) This includes the ability to demonstrate the ability to relate and interact effectively in teams consisting of individuals with differing interest, gender, backgrounds, and professions.


Career Information

Account Clerk; Accounting Technician; Accountant Trainee; Auditor; Bank Employee/Examiner; Certified Public Accountant; Cost Accountant; Insurance Employment; Revenue Agent (FTB/IRS);Tax Preparer; Bookkeeper for: Accounts Receivable, Accounts Payable, General Ledger, Full-Charge Bookkeeper Some career options may require more than two years of college study.

Details

Associate in Science Degree in Welding Technologies

Yuba College

Marysville, CA

The Welding program teaches curriculum that is designed to meet the minimum skill standards established by the American Welding Society (AWS) for entry-level welders. Our comprehensive program develops a student’s skills in metals cutting and joining processes. Training is given in both theory and practical skills in the various phases of welding and cutting. This includes introductory to advanced methods plasma and air carbon arc cutting, oxyacetylene cutting, SMAW (stick), GTAW (TIG) welding, GMAW (MIG) welding, and FCAW (flux core), welding inspecting, testing principles and fabrication techniques, and other processes. Our classes are conducted in laboratories outfitted with modern industrial welding, cutting, CNC plasma, forming, fixturing, tube and pipe shaping and other fabrication equipment. Entry-level welders are employed in a wide range of industries that use welding and welding-related tasks as project managers, supply salespeople, and teachers, or possibly pursue a higher degree.


Students who complete this program should be able to:

🗸 Demonstrate appropriate workplace safety policies and procedures during welding and fabrication operations.
🗸 Demonstrate minimum competency in major welding processes used in industry.
🗸 Recognize and interpret technical drawings in planning and fabrication projects.

Details

Associate in Science Degree in Veterinary Technology

Yuba College

Marysville, CA

Some allied health careers involve caring for animals rather than people. Veterinary technicians learn a variety of skills also found in
other allied health professions, including nursing, anesthetic, radiologic, dentistry, emergency, and surgical skills. Examples of employment primarily include veterinary practices serving dog, cat, horse, and farm animals, but also zoos, wildlife rehabilitation centers, biomedical research, public health/food safety, clinical diagnostic laboratories, and such industries as pharmaceutical, pet food, and pet insurance.


Associate of Science (A.S.) Degree in Veterinary Technology: For the A.S. degree, the Yuba College Veterinary Technology Program
(referred to here as the Program) is a full-time course of study that can be completed In two years or extended by completing the General Education, Science and other graduation requirements prior to admission Into the veterinary technology sequence. The latter format Is highly recommended.


The Program is accredited by the American Veterinary Medical Association. Upon program completion, graduates (unless otherwise disqualified by the licensing board) are eligible to take the national licensing examination (the VTNE) to become a Registered Veterinary Technician in the State of California


Students who complete this program should be able to:

🗸 Apply principles of biomedical sciences to help in disease prevention, treatment, and control in both veterinary and human medicine,
🗸 Demonstrate entry-level mastery of the hands-on and professional skills relevant to the various problems encountered in veterinary medicine,
🗸 Research, explain, and formulate preliminary solutions to real-world problems in the form of case studies, a toxicology research paper, and a Capstone project.

Details

Associate in Arts Degree in Theatre Arts

Yuba College

Marysville, CA

Do you want to explore the art and craft of theatre and stagecraft? The Theatre Arts degrees at Yuba College provide a "learning by doing" approach with students and experts collaborating toward creating performances. Students develop knowledge, creativity, and skills that prepare them for work in the creative industries and beyond.


Students who complete this program should be able to:

🗸 Effectively use language, written and oral, and non-verbal communication in performances, critiques, and technical collaboration to facilitate theatre productions and group projects.
🗸 Apply research to the creative and professional process.
🗸 Demonstrate understanding and application of skills related to theater arts in the following areas: performance, scenography, theatre production, and theatre studies
🗸 Demonstrate the ability to work as an ensemble member of a theatre company by meeting professional expectations, following safe production practices, and being respectful of the opinions, feelings, and values of others.
🗸 Analyze global issues, moral dilemmas, cultural competencies, and social systems as encountered through work in Theatre Arts.
🗸 Analyze scripts and other production materials while addressing and evaluating problems and issues in making creative choices.

Details

Associate in Arts in Theatre Art for Transfer Degree

Yuba College

Marysville, CA

The Theatre Arts Department provides a safe and inclusive environment for students to explore performance, and prepare them to succeed in their academic, career, and lifelong learning goals. Course offerings include introductory classes in theatre and film, which satisfy general education and transfer requirements, as well as courses in acting and stagecraft. Students can start with no previous training or experience and progress to advanced classes to prepare them for transfer and an opportunity to earn an AA transfer degree in Theatre. Courses are integrated around the central ideas of collaboration, individual responsibility, student-centered learning, open and respectful dialogue, and practical application of theory and skills. Work in acting technique, design, costuming, makeup, lighting, technical production, and other crafts are taught in theory and practice resulting in public performances of a variety of plays and musicals.


To earn this AA-T degree, students must meet the following Associate Degree for Transfer requirements (pursuant to SB 1440 law):

🗸 Completion of 60-semester units or 90 quarters that are eligible for transfer to the California State University.
🗸 The Intersegmental General Education Transfer Curriculum (IGETC) or the California State University General Education Breadth Requirements.
🗸 A minimum of 18-semester units or 27 quarter units in a major or area of emphasis, as determined by the community college district.
🗸 Obtainment of a minimum grade point average of 2.0.


Earn a grade of “C” or better in all courses required for the major or area of emphasis. Students who complete this program should be able to:

🗸 Demonstrate the ability to work as an ensemble member of a theatre company by meeting expectations, following safe production practices, and respecting the opinions, feelings, and values of others.
🗸 Identify similarities and differences among cultures, times, and environments expressed through dramatic texts, films, and live performances.
🗸 Analyze and evaluate dramatic texts and performances in terms of their technical skills, artistic objectives, and their historical and cultural significance
🗸 Effectively use language, communicate their ideas, and creatively express themselves through the application of theatrical skills.
🗸 Select appropriate acting techniques and apply technical skills, imagination, and script analysis toward the creation of a live or recorded performance.
🗸 Identify theatrical challenges, production needs, and potential problems; research, formulate, and construct creative solutions; and execute an achievable plan using appropriate tools, theories, and techniques.

Details

Associate in Science Degree in Communication Studies

Yuba College

Marysville, CA

Do you want to use communication skills to shape our world? The Speech Communications Studies degrees at Yuba College explore the roles of communication in relationships, culture, society, and civic affairs. Students will develop skills that prepare them to work in many fields, including business, non-profit, government, education, marketing, and much more.


Students who complete this program should be able to:

🗸 Demonstrate the communication skills necessary to engage in personal, professional, civic and social relationships.
🗸 Demonstrate and apply critical thinking skills in a variety of communication studies contexts.

Details

Associate in Arts in Communication Studies for Transfer 2.0 Degree

Yuba College

Marysville, CA

The Speech Communication Studies program at Yuba College is designed to nurture an understanding of the crucial roles of communication in human relationships, cultures, society, and civic affairs. The Associate in Arts in Communication Studies for Transfer 2.0 degree provides a curriculum emphasizing the theory and practice of interpersonal, small group, public, and professional contexts of communication. The Associate in Arts in Communication Studies for Transfer 2.0 degree provides students with the opportunity to complete their freshman/sophomore level classes needed for a Bachelor’s degree in Communication Studies within the California State University System.


Upon completion of the Associate in Arts in Communication for Transfer 2.0 degree, students will be prepared to complete a baccalaureate degree provides the student with various employment opportunities related to business and business management, government, not-for-profit, human resources, education, marketing, and manufacturing.


Associate in Arts in Communication Studies for Transfer 2.0 requirements (as stated in SB1440 law) requires students to complete
the following:

🗸 a minimum of 18 semester in the major or area of emphasis as determined by the community college district.
🗸 60 semester CSU transferable units
🗸 California State University General Education-Breadth (CSU GE Breadth) pattern OR the CSU version of the Intersegmental General Education Transfer Curriculum (IGETC) pattern.
🗸 Obtainment of a minimum grade point average (GPA) of 2.0.
🗸 Earn a grade of “C” or better or “P” (Pass) in all courses required for the major or area of emphasis.

 

Students who complete this program should be able to:

🗸 Demonstrate the communication skills necessary to engage in personal, professional, civic and social relationships.
🗸 Create messages appropriate to the audience, purpose, and context.
🗸 Influence public discourse.
🗸 Describe the communication discipline and its central questions.
🗸 Employ communication theories, perspectives, principles, and concepts.
🗸 Critically analyze messages.

Details

Associate in Arts in Sociology for Transfer Degree

Yuba College

Marysville, CA

This degree is designed for students who wish to transfer to a California State University to complete a bachelor’s degree in Sociology or related field. Students who major in sociology will study society, its groups, institutions and processes, as well as understanding and predicting human behavior.


Pursuant to SB 1440, the Associate in Arts for Transfer is intended for students who plan to complete a bachelor’s degree in Sociology at a CSU campus. Students completing an AA-T degree are guaranteed admission to the CSU system, but not to a particular campus or major. Students transferring to a CSU campus that does accept the AA-T will be required to complete no more than 60 units after transfer to earn a bachelor’s degree. This degree may not be the best option for students intending to transfer to a particular CSU campus or to a university or college that is not part of the CSU system. In all cases, students should consult with a counselor for more information on university admission and transfer requirements.


To earn this AA-T degree, students must meet the following requirements:

🗸 A minimum of 18 semester units in the major or area of emphasis as determined by the community college district.
🗸 60 semester CSU transferable units.
🗸 California State University General Education-Breadth (CSU GE-Breadth) pattern of 39 units; OR the Intersegmental General Education Transfer Curriculum (IGETC) pattern of 37 units.
🗸 Earn a minimum grade point average (GPA) of 2.0.
🗸 Earn a grade of “C” or better, or “P” (pass) in all courses required for the major or area of emphasis.


Students who complete this program should be able to:

🗸 Explain how social life exists at a community level as well as a regional, national, and global one, and have at least one experience working (i.e., researching or analyzing, or helping to solve) a social problem in the community
🗸 Differentiate social structure, culture, and governance in the U.S. from those of other comparable societies
🗸 Enumerate the relative strengths and weaknesses of the methods - qualitative and quantitative - that social scientists use to collect and analyze data
🗸 Analyze the role of social forces in shaping the individual
🗸 Identify how ideas about what is “real” and “true” are constructed in a social context and shaped by those who have power and influence.

Details

Associate in Arts Degree in Social Science

Yuba College

Marysville, CA

Students who complete this program should be able to:

🗸 Identify major theoretical orientations in the social and behavioral sciences.
🗸 Describe and apply basic concepts regarding human behavior, society, and culture.
🗸 Utilize the principles of social scientific methods to generate and evaluate hypotheses about human behavior and culture.
🗸 Appreciate the diversity of human behaviors and cultures across time and space, as well as the more universal aspects of human experience.

Details

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