Copy-editing Online Short Course

University of Cape Town

Learn how to review, edit, and restructure text to eliminate errors and improve readability.

 

The effectiveness of any published piece of writing can be significantly enhanced by the work of a skilled copy-editor. It’s the editor’s job to ensure that written material is clear, concise, compelling and error-free, and the University of Cape Town (UCT) Copy-editing online short course is designed to prepare you for this task.

 

Guided by an expert, you’ll learn how to apply the complex rules of grammar, restructure text for improved flow, and correct errors through proofreading. You’ll also discover more about book editing and working with authors, and you’ll improve your knowledge of the book publishing process.

 

Armed with the ability to critically review copy, you’ll have the foundation to become an invaluable asset to any company that works with words.

 

Is this course for you?

This course is suitable for aspiring copy-editors, proofreaders, and writers looking to move into a new in-house or freelance role. The content is also designed for publishing professionals who want to update their editing knowledge and those in related professions who are eager to expand their current skill set and improve their understanding of English grammar and syntax.

 

Assignments are completed and submitted in Microsoft Word. Therefore, students must have a working knowledge of the program to complete this course. Required proficiencies include the ability to track changes, create paragraphs and indents on the ruler or in formatting, and insert endnotes and footnotes in a document.

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Graphic Design Online Short Course

University of Cape Town

Develop the creative, technical, and business skills needed to launch your career in graphic design.

 

Most organizations will, at some point, require the skills of a graphic designer. Professionals in this field play an integral role in enhancing a brand’s visual presence and are highly valued for their ability to convey meaning through visual elements.

 

This Graphic Design online short course from the University of Cape Town (UCT) will provide you with the technical skills and creative knowledge needed to make a start in this profession. Guided by a media expert, you’ll develop a basic understanding of how to use Adobe Illustrator,* learn to work with digital images, and explore how to choose effective typefaces to create compelling content for both print and web platforms. As you gain design knowledge and proficiency in the relevant software, you’ll also learn more about the business of graphic design and how to create a professional portfolio.

 

*GetSmarter won’t provide the software needed for this course; you’ll be responsible for ensuring you have access to it.

 

Is this course for you?

This course is aimed at anyone considering graphic design as a new career opportunity. The content offers an introduction to the subject matter and aims to equip students with a strong foundation in visual communications. Those looking to refresh existing graphic design knowledge may also find this course beneficial. There are no formal prerequisites for registration.

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Energy Efficiency and Sustainability

University of Cape Town

Learn to evaluate and implement energy-saving strategies in industrial, commercial, and large-scale residential settings.

 

The sustainable use of energy in buildings has become an imperative – it’s key not just to tackling climate change, but to improve the performance of facilities and the competitiveness of businesses too. Consequently, it’s important that anyone involved in the construction, manufacturing, energy, and oil and transport industries today is well-versed in the field of energy efficiency.

 

The University of Cape Town (UCT) Energy Efficiency and Sustainability online short course offers a holistic overview of the energy efficiency landscape and the economics of this field. Over the course of eight weeks, you’ll explore the latest developments and regulations in the energy industry, and investigate energy use in commercial and industrial contexts. You’ll also learn how to verify energy savings using industry-accepted techniques, examine how to assess the financial viability of energy-efficiency projects, and build a strong business case for interventions.

 

Is this course for you?

This course, which is certified by the Engineering Council of South Africa (ECSA) for CPD points, is suited to practicing and consulting engineers, facility managers, architects, building designers, energy managers, energy auditors, manufacturing professionals, and environmental consultants. In essence, it’s designed for all professionals looking to learn how to identify energy conservation opportunities to promote efficiency in buildings and businesses. Additionally, professionals will gain the knowledge needed to specialize their business offerings and take advantage of this increasingly important trend. As students will be asked to apply formulas and perform calculations, basic competence in mathematics is required in order to complete this course.

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Property Management: Marketing, Contracts and Administration

University of Cape Town

Minimize costs and maximize rental income by taking control of the leasing and maintenance of your own or your clients’ property.

 

Rent earned from an additional property can serve as a lucrative secondary source of income, but in order for real estate to be profitable, it needs to be maintained and administered effectively.

 

The Property Management: Marketing, Contracts and Administration online short course from the University of Cape Town (UCT) is designed to empower you to assume the role of property manager and take over the maintenance and letting of a real estate portfolio. Develop a core understanding of the business of property by examining key techniques and principles used in the field, and learn how to navigate the practicalities of leasing your own property, applying marketing strategies, and leveraging new technologies to make managing your property more efficient. As you progress through the course, you’ll have the opportunity to practically apply each module’s theoretical learning by managing a fictional building.

 

Is this course for you?

This course is aimed at both property owners and property professionals who manage, or aspire to manage real estate. Private investors can empower themselves with the knowledge needed to excel in the business of property, while those working in the property industry can update and refresh their skills. Property administrators, real estate agents, and individuals looking to move into a career in property management for the first time may also find this course beneficial.

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Property Development and Investment Online Short Course

University of Cape Town

Gain an understanding of the property industry, and develop the ability to identify and capitalize on investment opportunities.

 

In Africa and abroad, property remains an exciting industry to enter – for both developers and investors – but only if you evaluate current trends and market conditions effectively to inform decision-making.

 

This University of Cape Town (UCT) Property Development and Investment online short course aims to equip you with the skills to understand the inner workings of the property sector and empower your own property endeavors. Over eight weeks, you’ll learn how to make intelligent investment decisions, navigate the landscape of property development and entrepreneurship, and conduct property management effectively.

 

Guided by industry experts, you’ll leave this property course with a solid portfolio of evidence – including a sales comparison valuation report, bank loan proposal, and property management plan – and new-found knowledge that you can apply immediately in a business context.

 

Is this course for you?

Anyone looking to develop an understanding of a combination of property disciplines, including property development, investment, and management, will find this course beneficial. It’s designed for investors wanting to capitalize on new revenue-generation opportunities, budding developers requiring a foundational understanding of the steps involved in the development process, and established industry professionals eager to consolidate or expand their knowledge.

 

Due to its introductory nature, the content is also appropriate for new entrepreneurs and professionals looking to gain the practical skills required to break into property investment or the property career scape. There are no formal prerequisites for this course.

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Product Management

University of Cape Town

Develop the expertise to oversee all phases of a product life cycle and ensure success in the marketplace.

 

Effective product management requires expertise in a range of different business areas. Consequently, practitioners in this field must be well-equipped to perform a number of different roles in order to ensure that their company delivers competitive products that align with consumer needs.

 

Through the Product Management online short course from the University of Cape Town (UCT), you’ll gain a holistic understanding of all the steps involved in developing, branding, launching, and managing a viable product. More specifically, you’ll learn how to design a product strategy and comprehensive development roadmap, get familiar with the product innovation process and create a go-to-market strategy for a new launch. In addition to these learnings, you’ll have the chance to collaborate and form professional networks with the other students on the course.

 

As the course content is relevant to many industries, you’ll find that you can apply the practical skills you learn in each module to various different business disciplines.

 

Is this course for you?

This course is ideal for working professionals who want to enhance their career prospects by building or improving their ability to successfully bring products to market. It is especially suitable for those working in the fields of marketing, sales, user experience, business analytics, project management, information systems, and technology. Professionals who hope to use their knowledge of product development to boost business success may also benefit from this course, as will those seeking a practical product management toolkit for use in current or future roles.

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Digital Marketing Online Short Course

University of Cape Town

Learn how to design and implement an integrated digital marketing campaign.

 

An effective digital marketing strategy is key if you want to ensure that your brand remains visible and competitive in the modern market.

 

This University of Cape Town (UCT) Digital Marketing online short course will teach you how to reach the right audience by helping you to develop the online marketing skills you need to improve targeting and personalization and create a consistent cross-platform brand narrative. Over the course of 10 weeks, you’ll learn to develop an integrated digital strategy that uses the right tools for the right purposes and aligns internet marketing priorities with bottom-line business goals.

 

Win the war for attention and secure verifiable proof of your new digital marketing capabilities with an official certificate from UCT.

 

Is this course for you?

The Digital Marketing online course from UCT is as appropriate for business owners looking to boost their brand’s online presence as it is for existing and aspiring marketing professionals. Those already working in a marketing role can use this opportunity to upgrade their skills to keep up with the times. Meanwhile, professionals just entering the field will benefit from the sound introduction to digital marketing that this short course provides. Students can enjoy a personalized online learning experience and access the right level of support for their needs – the student support team is available at all times to offer assistance where it’s required. There are no formal prerequisites for this course.

 

If you’re looking to develop a holistic marketing skill set, we recommend you investigate the UCT Marketing Analytics: Strategy and Decision-Making online short course. This course takes a strategic, end-to-end approach to marketing analytics and equips you to use data to inform important marketing decisions. If you want to learn more about the course, request a call to speak to an Enrolment Advisor.

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Data Analysis Online Short Course

University of Cape Town

Learn how to sort, analyze, and interpret data to inform business strategy.

 

With more and more businesses relying on statistical analysis to drive decision-making, the ability to extract meaning from data has become a highly valued skill. Data analysts play a key role in helping business leaders make informed choices, distinguish between effective and ineffective practices, cut costs, and solve key problems – they are, therefore, an integral part of any successful organizational team.

 

The Data Analysis online short course from the University of Cape Town (UCT) will introduce you to the fundamentals of data analysis and the broader potential of analytics in business. Over the course of eight modules, you’ll learn how data is collected, stored, organized, analyzed, and interpreted, and you’ll be given the chance to practice data analysis techniques on real-world data sets. Ultimately, you’ll walk away with practical skills that you can apply immediately in your organization to address specific business needs in the areas of finance, sales, marketing, operational management, and human resource management.

 

Is this course for you?

Anyone interested in moving into the realms of data science and analytics will find this UCT online short course useful. The content is geared towards those eager to update their skill sets to remain relevant, as well as established professionals looking to unlock new opportunities within or outside their current organizations. Data analysts, and others who already work with data, can add to existing certifications by learning how to better leverage numbers to achieve results and drive growth. Students will need access to Microsoft Excel to complete the practical components of the course.

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Human Resource (HR) Management

University of Cape Town

Gain a competitive advantage by attracting, engaging, and retaining top talent.

 

Employees are the lifeblood of an organization. Consequently, how staff members are selected, managed, motivated, and trained can have a significant impact on a business’s bottom line. As the professionals tasked with overseeing a company’s workforce, human resource managers are widely recognized as a vital cog in the broader business machine.

 

The University of Cape Town (UCT) Human Resource (HR) Management online short course is designed to develop your ability to efficiently manage people. Taking a highly practical approach, the course equips you with the latest HR management knowledge, focusing on employment legislation, recruitment, performance management, and employee well-being. It aims to teach you practical skills that you can apply immediately to improve your practice.

 

Guided by a dedicated head tutor and support team, you’ll learn how to use strategic HR management to help your organization move closer to its goals.

 

Is this course for you?

This course is suitable for professionals who want to learn how to practically implement effective HR management strategies and plans in any industry or organization. The content is especially suited to current and aspiring HR administrators, talent managers, training and development professionals, and team leaders. In addition, it’s likely to be beneficial for small business owners and entrepreneurs looking to improve their ability to recruit and manage personnel.

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Compliance Essentials

University of Cape Town

Begin your journey in compliance management with practical knowledge of the laws and legislations that make up the regulatory field in South Africa.

 

Compliance is a crucial facet of any business or industry, and failure to assess and respond to risks can have catastrophic effects on your organization. On the course, you'll learn the fundamental principles of compliance management, enabling you to assist in limiting liabilities and, ultimately, avoiding the legal and financial repercussions of non-compliance. Designed by experts from the University of Cape Town (UCT), this course uses the Generally Accepted Compliance Practice (GACP) framework and the King IV Code to provide you with the necessary principles and guidelines to work in this space. As you work through the modules, you’ll develop the confidence to address potential issues and make recommendations to your team. You’ll also explore the value, scope, and complexities of the role compliance play in your business and within the broader legislative landscape.

 

After completing this course, you’ll receive a one-year student membership to the Compliance Institute Southern Africa (CISA). Should you complete both UCT compliance online short courses offered by GetSmarter, within a one-year period, you’ll then get a two-year CISA membership.

 

Is this course for you?

The UCT Compliance Essentials online short course does not have entrance requirements and is aimed at those new to the world of compliance and legislation. Professionals looking to move into this key business function will gain the necessary skills and understanding to apply for a compliance position. For those whose position already requires them to work closely with compliance functions in their organization, it can provide the expertise to confidently make recommendations, perform risk analyses, and draft reports. Given the increasing demand for compliance literacy, developing your knowledge of this field may help facilitate career growth in a variety of industries.

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