This is the third course in the Academic English: Writing specialization. By raising your level of academic writing, this course helps prepare you for college-level work.

After completing this course, you will be able to:

- plan and write a more sophisticated argument essay

- identify plagiarism and explain how to prevent it

- read and analyze several articles to form your own opinion on a topic

- make connections between several articles

- form thesis statements from your readings

- use sources effectively when writing an essay

Please note that the free version of this class gives you access to all of the instructional videos and handouts. The peer feedback and quizzes are only available in the paid version.

Just how familiar are you with a marketing communication campaign? Learn more about this key pillar in the marketing mix and use it to give the push your product or service needs.

Through this course you will understand the most important issues when planning and evaluating marketing communications strategies and executions. You'll be able to combine the appropriate theories and models with practical information to make better marketing communications decisions. After completing this course you'll be able to use integrated marketing communications (IMC) in the process of creating valuable brands and winning your consumers.

IE Business School professor Eda Sayin will guide you through the process with the help of expert interviews from international marketing firms and will provide interesting real-life examples. After this course you will be equipped with the knowledge to ensure that you make the correct decision when it comes to communications and the placement of advertising and digital marketing.

This course will provide a solid understanding of what a supply chain is all about. The course:

- Provides an introduction to Supply Chain

- Leverages graphics to promote the Integrated Supply Chain model - Emphasizes understanding the Extended Supply Chain

- Presents a holistic approach – Incorporating People, Process, and Technology

- Calls-out industry-specific supply chain - Leverages discussions, videos, quizzes, and questions for consideration

- Provides awareness of career path opportunities

- Presents emerging and futuristic trends in supply chain and given that at GT we are focused on developing what’s next in the world, we include Discussion of emerging and futuristic trends in supply chain. There is very little math involved in this course – so don’t worry at all about your math skills.

The course incorporates reading materials that were developed as part of a $24.5M TAACCCT grant awarded by the U.S. Department of Labor’s Employment and Training Administration to the LINCS in Supply Chain Management consortium.

Decision-makers often turn to scientists and engineers to assist them to navigate through complex environmental, health and societal challenges pervaded by systemic uncertainty, ambiguity and ethical implications.

This course prepares you to meet the requests and demands of current and future decision-makers and in this course, you will analyze ethical challenges associated with environmental dilemmas and apply different decision making tools relevant to environmental management and regulation.

This course introduces the academic approach of Sustainability and explores how today’s human societies can endure in the face of global change, ecosystem degradation and resource limitations. The course focuses on key knowledge areas of sustainability theory and practice, including population, ecosystems, global change, energy, agriculture, water, environmental economics and policy, ethics, and cultural history.

This subject is of vital importance, seeking as it does to uncover the principles of the long-term welfare of all the peoples of the planet. As sustainability is a cross-disciplinary field of study, this foundation requires intellectual breadth: as I describe it in the class text, understanding our motivations requires the humanities, measuring the challenges of sustainability requires knowledge of the sciences (both natural and social), and building solutions requires technical insight into systems (such as provided by engineering, planning, and management).

Master the technical skills needed to analyze financial statements and disclosures for use in financial analysis, and learn how accounting standards and managerial incentives affect the financial reporting process. By the end of this course, you’ll be able to read the three most common financial statements: the income statement, balance sheet, and statement of cash flows. Then you can apply these skills to a real-world business challenge as part of the Wharton Business Foundations Specialization. This course can be applied to multiple Specializations or Professional Certificates programs. Completing this course will count towards your learning in any of the following programs: Introduction to Finance and Accounting Specialization Business Foundations Specialization.

This course is part of multiple programs

This course can be applied to multiple Specializations or Professional Certificates programs. Completing this course will count towards your learning in any of the following programs:

• Introduction to Finance and Accounting Specialization
• Business Foundations Specialization

The Financial Reporting Specialization focuses on the role of financial accounting principles and processes in creating and reporting an organization’s financial statements. Learners who complete this specialization will be able to (1) use financial accounting principles to create and/or process an organization’s financial statements and (2) analyze financial statements to assess an organization’s financial position.

The Financial Reporting Specialization includes multiple projects and practice activities, including analyses of statements and cases, which will be peer-reviewed. In addition, the specialization includes one capstone course, which is comprised of a full case analysis of an actual company’s financial statement

Welcome to Course THREE! In the first two Modules, you will gain a more professional-level understanding of the Design Elements that artists have used throughout history to create successful compositions. Arranging the Elements in ways that lead viewers through their compositions is an essential craft for photographers no matter whether their subject matter is pure documentary or vividly exotic personal expression.

In Modules 3 & 4 we survey the essential elements of post-photography image management, using Adobe(tm) LIGHTROOM(tm). Image adjustment software designed for Smartphone photographers rounds out the Course. Since even photographers whose mainstay is a high-end DSLR also must admit to Smartphone use occasionally, and photographers who only use a Smartphone will usually admit that they want to step over to a "regular" camera at some point, there is something for everyone here! Let's get started with Module One!

This Specialization will develop and enhance your understanding of the global field of journalism. You'll learn best practices and ethical standards for newsgathering processes and compiling a news report through hands-on projects, peer-to-peer feedback, and issue exploration. You will also study journalism's impact on societal issues and trends, plus explore career opportunities in newspapers, magazine, social media, Internet multimedia, television, radio, corporate and community journalism. The final Capstone project will guide you through the journalistic portfolio process, where you will conceptualize, report and complete a professional-quality news report.

This course assumes no prior knowledge in law, business or engineering. However, students with backgrounds in all three areas will find useful concepts or ideas in the course on how to protect business innovations using patents. The approach taken in this course is practical and commercial rather than theoretical. A combination of lectures and case studies help to illustrate the concepts and make the course more interesting.

After completing this course, students should be able to understand how patents are issued and protect innovations, including: What is a patent? What do they protect? How do we get a patent? Where are patents valid? How much do they cost?

In addition to basic concepts the course also deals with advanced topics such as: software patents, business process patents, patenting life, patent trolls and multiple case examples of large and small companies using patents and patent lawsuits.

We also expect you to have fun in this course. So go forth and enjoy!

Other courses in the Protecting Business Innovations series:

1. Copyright: https://www.coursera.org/learn/protect-business-innovations-copyright

2. Trademark: https://www.coursera.org/learn/protect-business-innovations-trademark

3. Patent: https://www.coursera.org/learn/protect-business-innovations-patent

4. Strategy: https://www.coursera.org/learn/protect-business-innovations-strategy